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Vapefree brand guidelines

The Vapefree brand guidelines show how to use the Vapefree and Hākohu Kore logo. Please read the brand guidelines before you download a logo or template. The logo should always be used appropriately.

The guidelines contain information on:

  • different versions of the logo and how you can use them
  • logo placement and minimum space requirements
  • what to avoid
  • how to use the logo in partnership with other logos
  • acceptable colours.

Tips for file types

Your selected file type depends on where you're using the logo. If you're still unsure, it's a good idea to check with your designer or printer.

UsageEPS (CMYK or SPOT)JPG (RGB)PNG (RGB)
Printing offset/digitalYesNoNo
Digital websites, emails, slide decks, or Word documentsNoYesYes
Signage and merchandiseYesNoNo
Shielded site

You can use Smokefree even if you don't have mobile data. Go to zero.govt.nz on your phone and select 'Health New Zealand | Te Whatu Ora'.

Smokefree logo